The National:

THE organisers of the Brexit campaign like to cast themselves as visionaries who gamed the system to upset the odds.

But the founder of the BeLeave organisation has been ridiculed on Twitter for seemingly not understanding the basic principles of online advertising.

Darren Grimes, who successfully appealed a £20,000 fine imposed by the Electoral Commission for alleged spending breaches during the 2016 referendum, complained on Twitter after Mein Kampf was recommended to him on Google Play as one of the “other books you may enjoy”.

The Brexiteer had been searching for a book written by Theresa May’s former adviser, Nick Timothy. But when Adolf Hitler’s autobiographical manifesto came up in the suggestions, Grimes blasted “big tech” for its apparent anti-Tory bias.

READ MORE: Fake Unionist account caught out after retweet from Murdo Fraser

Another screenshot showed Mein Kampf was listed as a “similar ebook” to Timothy’s Remaking One Nation: The Future of Conservatism.

Twitter users were nevertheless eager to point out that suggestions are partly based on a user’s own search history and purchases...

Mark Zuckerberg and his Silicon Valley chums can rest easy. It seems that, despite Grimes’ best efforts, they won’t be getting the blame for this one.