A SOCIAL enterprise tackling period poverty is celebrating after the Co-op started selling its sanitary products.

Hey Girls sells its products on a “buy one, give one” model – meaning for every pack purchased, another is donated to a girl or woman in the UK in need.

Following a £50,000 investment from the Big Issue Invest (BII) Power Up programme, its “Sani pads” and menstrual cups can now be found in 184 Co-op stores across the UK.

READ MORE: Social enterprise Hey Girls launches period education drive

The news was announced as BII launched its investment programme for 2019 at the Co-op in Frederick Street, Edinburgh.

Celia Hodson, who founded Hey Girls with her daughters Kate and Becky, said: “Gaining a listing in one of the world’s largest consumer co-operatives, owned by millions of members, gives us a real buzz.

“Co-op customers selecting a Hey Girls product in-store know the more period products we sell, the more period products we can donate to their local community.

“Box for box. Simple – that’s why we’re different from all the other product manufacturers and why our values align completely with the Co-op.”

Power Up Scotland, pioneered by BII, is funded by partners Aberdeen Standard Investments, the University of Edinburgh, the Scottish Government, Brodies LLP, Places for People, and Experian.

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It is aimed at enabling up to 20 Scottish social ventures to access loan funding of up to £50,000 over the next two years.

BII chief executive Danyal Sattar said: “We’re really proud to have supported such a dynamic social enterprise.

“It’s fantastic to see how the Power Up programme has made a crucial difference to social ventures such as Hey Girls.”

Hey Girls is a supplier in the Scottish Government’s initiative to provide access to free sanitary products to pupils and students.