ALDI are celebrating Scotland’s greatest bard with a staggering Specialbuy range, in a deal worth over £300,000 to the supermarket’s Scottish suppliers.
From January 20, customers looking to stock up for Burns Night can pick up all the essential ingredients for a traditional supper, including haggis, neeps and tatties, for less than £4.30.
For the first time also, Aldi will be selling selling the Simon Howie Chieftain Haggis (908g) for only £2.99. This ceremonial haggis is fit for a family, serving between four and six people.
Simon Howie, business owner said: “Our haggis is made by a team of award winning chefs and butchers using our very own traditional recipe. Our Chieftain Haggis is the UK’s bestselling family-sized haggis and is the perfect choice for a Burns Supper celebration.”
As well as Simon Howie, suppliers including Macsween, Humphrey and Sons, McIntosh of Strathmore, and the Isle of Skye Brewing Company will have products stocked in all 85 stores in Scotland, while the retailer’s own-brand MacAulay haggis will also be sold in stores across England and Wales.
Graham Nicolson, group buying director, Aldi Scotland said: “Burns Night is one of the most celebrated dates in the Scottish food calendar and we’re pleased to be working with so many of our long-standing suppliers in Scotland to offer our customers a fantastic range of products on what is Rabbie Burns’ 260th birthday.
“This year we’re bringing our customers everything they need for a spectacular Burns Night, whether that is a traditional Burns supper, or a Burns inspired pizza – you’ll find it at your local ALDI store.”
The products in the Burns Night Specialbuy range will also include Simon Howie Haggis Bon Bons, McIntosh of Strathmore Haggis and Mince pies, Cosmo’s Haggis Pizza, and Humphrey and Sons Pork and Haggis Sausages.
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