A SCOTTISH housebuilder has launched a service where customers can view and decorate prospective homes in 3D images.
Springfield Properties, which offers private and affordable housing, has launched the Choices Interactive programme for customers to visualize and tailor their new home.
Similar to customising a car online, such as choosing paintwork or seat coverings, the programme helps buyers select their house layout, tiles, kitchen cabinets, worktops, flooring, paint colours, door handles and even switches and sockets — all available with no additional charge.
The company has been tailoring homes for customers with its Choices programme since the late 1990s and the new online format creates a visual of each of these combinations to show users how their home could look.
Choices Interactive is available on the Springfield website and in the Bertha Park sales office in Perth via touch screens.
These screens will also soon be rolled out to Springfield developments in Dundee, Motherwell, Elgin and Forres.
Chief Executive of Springfield Properties, Innes Smith, said the new programme gives customers more freedom when choosing a new home.
He added: “With Springfield, customers have more choice, they can design their kitchen, pick their wall colours and select from a huge range of tiles.
“Using Choices Interactive customers see immediately the vast range of options we offer and create images of how their selections look together in their new home.
“Customers can now design their new home at a time convenient to them, and as often as they like, before visiting our developments or suppliers.
“We’ve made sure that Choices Interactive is easy and fun to use.
“It’s instinctive, engaging and really paints a clear picture.”
For more information or to experience the new Choices Interactive programme customers can visit www.springfield.co.uk.
Springfield Properties is a family run company that has been in the housing business since 1956 and moved into house building in the 1990s
It builds around 500 homes a year.
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