GLASGOW-BASED watch company Paulin has unveiled its own typeface.

The Geo font was developed in-house as a numerical-only font by the company’s typographer before being expanded into a full alphanumeric font.

The design for the numbers was inspired by the geometric, art deco feel of the Paulin logo, and uses a system of perfect circles, straight lines, gaps, and 45-degree angles.

The font features on the firm’s new ranges of watches, the Commuter Numerical. Designed for everyday wear, the timepieces are made from hard-wearing materials including PVD-coated stainless steel and flat, sapphire coated glass.

The Commuter Numerical is available online or from the studio shop in Glasgow.